Acast.

Brands / Motion graphics

Podcasts for creators.

The project

Explaining Acast Access.

Acast Access helps publishers turn podcast listeners into paid subscribers. The brief was to explain that idea in a way that felt engaging and easy to follow.

We created a 2D animated film that brings together playful characters, motion graphics and app visuals, giving a digital service a human point of view.

Format: Animated explainer film
Treatment: 2D animation / Motion graphics / Visual storytelling

Illustrated podcast listener wearing green headphones

A podcast listener walking past trees and city buildings

Illustrated podcast listeners in a colourful city scene

Design and animation

Connecting the listener and the platform.

The animation moves between the people listening and the platform they use. Simple graphic transitions connect everyday moments with the subscription journey, keeping the explanation clear and the pace lively.

Acast animation explaining how to turn podcast listeners into paid subscribers

Clarity & character

Characters, phones and sound.

Characters, phones and sound-wave graphics give the film a visual language rooted in listening. The result is a friendly introduction to Acast Access that explains its value without losing the personality of the podcasting world.